The Moove

Overview

The Moove is an innovative software platform designed to bridge the gap between designers, developers, and end-users. By creating a seamless workflow and communication channel, The Moove enhances collaboration and ensures that the final product meets everyone's expectations.

Problem

Every user has different current experience (what users already know) -- usually, users are completely unaware the design is helping (or hinder) them to complete their goals on a website. The user is being trained, but in a way that seems natural.

Most websites today have a lot of usability problems that raise questions like:

• Do the users know what to do on a website?
• Can the users do what they want to do?
• Do they feel they have achieved something when action is completed?

Solution

Themoove is a software that aims to bring people together and to improve the connection between designers, developers, and end-users, in order to create more functional and usable websites on the web.

Result

The Moove helped 4 university teams to understand what users think about their projects (e.g., website), how they behave while browsing a website, how they interact with a website, what they like and what they do not, and where they struggle. According to Hotjar, collecting customer feedback gives you the opportunity to leverage expert knowledge into better service, better sales, and a better product.

The data showed that teams' decisions were influenced by the feedback they got from each other and improved the overall success of the project. This also helped designers and developers to become customer-centric, which according to Hotjar is the #1 goal for 37% of Mature companies.

Visit

Project website:
Themoove

Resources:
UX Resources

UX Blog:
Blog